Players
Idea Generators & Opinion Leaders
An excerpt from Green to Gold (page 81):
"The media can spread or kill ideas, depending on the coverage. But reporters get their leads from somewhere. Over the last few decades, think tanks have provided many of the ideas that have framed the public policy agenda and shaped the political debate...To stay on top of the leading ideas that set the framework for environmental and social strategy, companies need to monitor these important idea generators."
Think tanks
A few think tanks in particular have had a large impact on public discourse. See for example:
- American Enterprise Institute
- Aspen Institute
- Brookings Institute
- CATO Institute
- Center for Responsive Politics (opensecrets)
- Heritage Foundation
- Pew Charitable Trusts
And in the environmental realm, a few players have made big waves:
See also Columbia University Library's longer, more comprehensive list of policy centers.

Green to Gold: How Smart Companies Use Environmental Strategy to Innovate, Create Value, and Build Competitive Advantage